Investors fund founders they know and trust. Partners work with people who have credibility. Customers buy from recognized experts.
But you're building a company, not writing LinkedIn posts. And when you do find time to write, it either sounds generic or takes hours you don't have.
Meanwhile, founders with strong personal brands are closing deals faster, attracting better talent, and getting investor interest before they even pitch.
Strategic content positions you as the expert in your space. It builds trust before the first meeting. It makes every conversation easier because people already know who you are and what you stand for.
But only if it sounds like you. Only if it's consistent. And only if it actually gets published.
Executive Ghostwriting That Sounds Like You
I write content in your voice that builds your authority and credibility. Including:
LinkedIn posts and articles that generate engagement
Industry insights and commentary
Op-eds and contributed articles
Email newsletters
Thought leadership pieces for your website or Medium
For Technical Founders & Patent Holders
If you're commercializing complex technology or IP, you need content that demonstrates expertise without alienating your audience. I translate technical concepts into compelling narratives that position you as both innovator and business leader.
Option 1: Full-Service Ghostwriting
You talk. I write. We start with a strategy session to identify your key messages and target audience. Then I handle everything: research, writing, editing, and scheduling. You review and approve before anything goes live.
Option 2: Coaching & Templates
You want to write your own content but need structure and feedback. I provide frameworks, review your drafts, and coach you on what works. You maintain full creative control with expert guidance.
I served as Head of Global Branding for Zurich Insurance, where I learned how to build credibility and authority at scale. I was also a founding member of their startup incubator, so I understand both sides: building a brand and securing funding.
Strong founder brands make everything easier. When investors can see your expertise through published content, you're not a cold pitch. You're a known quantity.
Many clients combine ghostwriting with investor materials. They're building credibility while they're building their pitch.
Schedule a call to discuss your goals, timeline, and which approach makes sense for you.